Growth Marketing: Papertrail
Client: Papertrail is a high-growth, health and safety, compliance and risk management Software as a Service (SaaS) startup.
We worked directly with the CEO, sales and marketing team after the client secured venture investment.
Outcomes: Generated a 20% year-on-year increase in web traffic, and hundreds of inbound leads for the sales team.
“Dominic has been a great asset to our Sales and Marketing team. He is focused, Realistic with time expectations and produces content to a high standard.
It is great working with House of Content, and would have no hesitations in recommending them.”
CEO & Co-founder,
Mental Health eBook: BrightHR
Client: BrightHR is a Human Resource software company.
Project: An eBook on the topic of mental health in the workplace and articles for their partner outreach campaign.
Outcomes: Partner articles supported inbound lead generation targets and the eBook will be published in partnership with Mind, the national mental health charity.
Brand & Audience Building: Wagepoint
Client: Wagepoint, an award-winning online payroll Software as a Service (SaaS) company in America and Canada.
Project: Blog articles, lead generation eBook and guest articles published in national and sector-specific media.
Client Review: “Prior to hiring Dominic, we had looked everywhere for a seriously exceptional writer.
We needed someone who could effectively write about any topic, whether they had some background on it or not.
Dominic [MD of House of Content] is literally 1 in a thousand. He is exceptional in every way, from researching to the poetry that flows out of his pen (well, keyboard :)). I would recommend him only to those people serious about their taking their content strategy to the next level.”
App Content: American Heart Association
Client: American Heart Association (AHA); America’s oldest and largest voluntary organization with 22.5 million volunteers and supporters.
Outcomes: Project completed successfully: App published on the Apple and Android app stores.
Onsite Building Trust
Client: Onsite Building Trust was created when Stockton on Tees Borough Council was struggling to maintain community facilities across the Tees Valley. Onsite Building Trust was the solution, founded in October 2013. Now they manage seven community centres across Teesside.
Project: A new website was badly needed. House of Content was contracted to create the brand message, voice and web copy.
Outcome: Onsite management were happy with the results, and the new website will launch in September 2017.
“It has been a pleasure working with Dominic, he took our information on the business and changed it into engaging, positive easily read information for our new website.
I cannot recommend him highly enough if you need help in this area, he is approachable, attentive to detail and always easy to contact – his work is excellent”
Managing Director, Onsite Building Trust
Stockton on Tees
Web Copy and Content:
Client: Equate, an accountancy firm, with a commitment to personal service to each and every client.
Outcomes: Articles help a wider range of potential clients find the website in Google.